Quality has been a feature of our work with Words&Pictures right from the start. We pride ourselves on being the best at whatever we do – so it made sense to work with the best!
Assistant Headteacher, Bradford Academy
Bradford Academy
THE CHALLENGE
This fast-improving school was keen to show how much they had to offer students in the area. However, they also recognised they needed to address some misconceptions about the way academies operate, and how the status translated into positive outcomes for all students.
THE CO-DEVELOPED SOLUTION
The Academy’s rigorously professional approach, combined with their attention to detail, gave rise to the idea of a ‘formula’ to get results. We combined bold headings showing ‘elements’ for success with striking images. Photography from the prospectus appeared in the Yorkshire Post and the TES, which has promoted the school’s offer to a wider audience.